I'm always making something.

Most of it starts the same way: I get curious about something, disappear down the rabbit hole for a while, and come back with something real. For most of my career that meant directing talented people to build what I could picture clearly and describe exactly, from NBC and Disney to chefs like Bobby Flay and Giada De Laurentiis. Today, my team happens to be AI agents. I still turn plain English into finished work. While the tools have changed, the job hasn't.

FIG. 1 — APPARATUS FOR TURNING PLAIN ENGLISH INTO FINISHED WORK SHIFT: 24/7 · HUMANS ON DUTY: 1 (ASLEEP)
PROCESS No. MT·1936 REF. "MODERN TIMES" PASS IF.AI 20 INCOME FACTORY → FINANCE 22 FINANCE DASHBOARD → BRIEF 30 THE DAILY BRIEF → INTEL 32 INTELLIGENCE PIPELINE → TRIPS 40 TRAVEL CONCIERGE → NEW CABINET RECEIVING “CAN YOU JUST…” STRATEGY DEVELOPMENT QUALITY CONTROL REJECT zzz FIG. 1 — THE APPARATUS INVENTOR:WU, M. REV.08 · AUG 2026 MAINT:GEARS GREASED STATUS:IN CONTINUOUS OPERATION
zzz PROC. MT·1936 REF. MODERN TIMES RECEIVING “CAN YOU JUST…” STRATEGY DEVELOPMENT QUALITY CONTROL 5 FINISHED UNITS — TAP BELOW ↓ REF. "MODERN TIMES" · 1936
The factory floor

Machines currently in production

Everything below runs on a schedule, produces something useful, and was built by describing what I wanted (in English) to an AI development system I designed.

In beta · incomefactory.ai

Income Factory

A covered-call education and screening platform for FIRE investors (financial independence, retire early). Started as the tool I built for my own portfolio, and now a product anyone can use.

Visit incomefactory.ai →

Learn about the backstory as well as the machinery behind it.

Income Factory, the product homepage
Also in production · the tools I built for myself
▪ Previous shift

Before the robots, I spent more than a decade making websites for television, museums, chefs, and arts organizations in New York.

The whole arc →